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Can it really compete with the 3 series if it is more expensive than a 3 series? I understand the whole premium market aspect but how much more expensive can it be than a 3 series but yet still be competitive IF Jaguar wants to sell in high volumes?
 

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Can the same comparison be made between the XF and the 5 series? What has stopped Jaguar's XF from selling numbers closer to that of the 5 series? Genuinely asking as I am not familiar with Jaguar's history in this segment.
 
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