One of my favorites have to be this one:
The ideal place to take an XE to and go crazy.

The ideal place to take an XE to and go crazy.
Jaguar XE trim levels:
SE:
The entry-level to the XE range, the SE model features high-quality cloth seats and a gloss black treatment for the door trim finishers and the signature ‘Riva Hoop’ sweeping above the instrument panel. Standard equipment includes Satellite Navigation, cruise control, 17″ alloy wheels, DAB digital radio and multi-function softgrain leather steering wheel.
Prestige:
Heated front seats featuring Taurus leather upholstery with contrasting stitching delivers a modern, progressive luxury interior, complete with Phosphor Blue ambient lighting. Inserts on the air-conditioned seat option are perforated and the ‘Riva Hoop’ and door finishers are finished in brushed aluminium.
Portfolio:
The most luxurious XE model, Portfolio features a wide range of colour options for the premium softgrain Windsor leather with herringbone perforations. The instrument panel features split upper and lower coverings in two colours, complete with colour-keyed twin-needle stitching for a truly bespoke feel. The aluminium trim has an embossed surface finish. Additional equipment on Portfolio models includes Meridian audio system, 10 way electric front seats, Bi-Xenon headlamps with LED signature DRLs and 18″ alloy wheels (except on 163PS engines).
R-Sport:
Heated Sports seats are trimmed with perforated Taurus leather. The ‘Riva Hoop’ and door finishers are in etched aluminium, and the tread plates and sports steering wheel feature R-Sport branding. The exterior is enhanced by a subtle rear spoiler and a noble chrome treatment for the side power vents. Sports suspension delivers even better handling. Bi-Xenon headlamps with LED signature DRLs, gloss black window surrounds and two-tone 18″ alloy wheels (except on 163PS models) complete the sporty exterior looks.
S:
The most performance-orientated XE model features a race-inspired interior. The heated, perforated Taurus leather seats; tread plates; and leather sports steering wheel carry the S logo. Dark hex aluminium graces the door finishers and the ‘Riva Hoop’, while the centre console is gloss black. The front bumper’s enlarged air intakes hint at the performance potential of the supercharged V6 engine. Side sill extensions, rear spoiler, gloss black rear valance, red brake calipers, Bi-Xenon headlamps with LED signature DRLs, and 19″ alloy wheels complete the exterior package. The S model also benefits from luxuries such as a Meridian audio system, keyless entry and power-operated boot lid.
x2, i hope that isn't the case but seeing how so many brands have done that... chances are they will too since those other brands don't seem to have suffered any loss from it... at least from what i have seen.i really hope Jag doesn't move towards cookie cutter design post XE...