[Winger]

This is cute, but I think they should have made the actual Jaguar vehicle a bit more prominent or featured. The biggest thing you notice is still the emblems of the German brands.

 

[Winger]

I thought even the size which the Jaguar is at the bottom is great and goes well with their little attack to the competition having you mainly focus on the food and then seeing who the devil is that made it possible at the bottom

I guess I just disagree on that. I think that the Jaguar branding should be more prominent. We don't see the XE very well, Jaguar branding is small, and really they are playing off the brand recognition of other brands instead of building up their own.

That's just my opinion though.

 

[Winger]

I never saw an XE

Ha, good point. I think that is part of my point though. The actual model they are advertising is so small.

 

[Winger]

I also think that these might work better in a magazine or on a billboard instead of just as a image on your computer.