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That is pretty hilarious. It would be great if marketing agencies would be so bold, and companies would take the risk. Some people would get mad, but this would get a lot of people to remember and buy Jaguar. It gets you to stop and take notice.
 

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I thought that I'd post up this commercial that is actually a new ad for the Jaguar XE. It's a good commercial even though it is still continuing on with the whole super villain thing. Its a little tired, but still a commercial that grabs you.
Apparently the director is Oscar-winner Tom Hooper (Les Miserables and The King's Sppech.)

 

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It's what we'll have to live with for a while, BMW is apparently the gold standard to beat and throw punches at.
It's not just BMW

I think they were doing this on a more professional level targeting a number of brands in some campaign.
 

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It's not just BMW

I think they were doing this on a more professional level targeting a number of brands in some campaign.
Well Jaguar actually did some ads that focus on the other luxury marquees. Those were a bit more subtle than this fan created one though.



 
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