That is pretty hilarious. It would be great if marketing agencies would be so bold, and companies would take the risk. Some people would get mad, but this would get a lot of people to remember and buy Jaguar. It gets you to stop and take notice.
I thought that I'd post up this commercial that is actually a new ad for the Jaguar XE. It's a good commercial even though it is still continuing on with the whole super villain thing. Its a little tired, but still a commercial that grabs you.
Apparently the director is Oscar-winner Tom Hooper (Les Miserables and The King's Sppech.)