[BJM]

new ad campaign for the XE has surfaced courtesy of sniff petrol...

 

[Kingpin]

That's pretty awesome.

Too bad this is not something that would come out of Jaguar exactly like this.

 

[Winger]

That is pretty hilarious. It would be great if marketing agencies would be so bold, and companies would take the risk. Some people would get mad, but this would get a lot of people to remember and buy Jaguar. It gets you to stop and take notice.

 

[deluXE]

It's an uninspired ad. I'm not impressed.

 

[Winger]

It's an uninspired ad. I'm not impressed.

You do realize that its not actually a Jaguar ad right? It is done in jest.

 

[Winger]

I thought that I'd post up this commercial that is actually a new ad for the Jaguar XE. It's a good commercial even though it is still continuing on with the whole super villain thing. Its a little tired, but still a commercial that grabs you.
Apparently the director is Oscar-winner Tom Hooper (Les Miserables and The King's Sppech.)

 

[deluXE]

You do realize that its not actually a Jaguar ad right? It is done in jest.

Yes, it's just that I don't think it's that amusing.

 

[john]

Yes, it's just that I don't think it's that amusing.

It's what we'll have to live with for a while, BMW is apparently the gold standard to beat and throw punches at.

 

[Kingpin]

It's what we'll have to live with for a while, BMW is apparently the gold standard to beat and throw punches at.

It's not just BMW

I think they were doing this on a more professional level targeting a number of brands in some campaign.

 

[Winger]

It's not just BMW

I think they were doing this on a more professional level targeting a number of brands in some campaign.

Well Jaguar actually did some ads that focus on the other luxury marquees. Those were a bit more subtle than this fan created one though.

 

[john]

^ That was a smart move, great attention getter, all with few words, words all on the Jag