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The article in my post indicates Jaguar specifically is not interested in this technology...so how do they plan to appeal to younger customers? It's strange to see an executive acknowledge a problem exists for their brand without a statement of how they're going to address it.
Yea perhaps that is a slip up. I'm sure they will figure something out though.

I think Jaguars appeal to younge customers. They at the least do not repel them. I don't think of Jaguar as a brand for old people.
 
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